Modart » East Eric

Turbokolors Press Tribute

Ripo — Wed, 18 May 2011 20:32:50 +0000

The good old days where the latest news, styles, and tastes made their way to us through dead trees rather than dead hyperlinks. Our Polish friends at Turbokolor are harking back to these times and paying their respect to five magazines still in print today that have helped motivate them over the years, including us of course. They’re doing this with a limited edition series of t-shirts each designed by Swanski in collaboration with one artist selected by each magazine. Modart chose East Eric to fight it out with Swanski and come up with a perfectly fitting message for the occassion.

In addition each t-shirt comes packed in a box containing also a current copy of the collaborative magazine.

The Turbokolors Press Tribute series includes:

Turbokolor x Amateur ( Switzerland ) by Lain & Swanski

Turbokolor x Lodown ( Germany ) by Marok & Swanski

Turbokolor x Vna ( Great Britain) by Greg Beer & Swanski

Turbokolor x Streetwear Today ( Germany ) by Martin Magielka & Swanski

Turbokolor x Modart ( International ) by East Eric & Swanski

And since Modart is only published now as a book, Turbokolor x Modart t-shirt will come with a book instead of a magazine.

The series premiers in late April.

- by Guest Editor Byram Abuda

Real vs. Fake

Ripo — Thu, 30 Dec 2010 22:56:09 +0000

A few months ago we saw East Eric introduce his newest toy, the paint & skate aka inkjet skateboarding system, at the Area51 skatepark in Eindhoven. He was leading a workshop there that taught kids how to create their own tool of skateable vandalism, Eric’s own invention. The kids didn’t want to listen but as soon as he promised that they could bring them home with them and paint the streets outside they shut up and got to work. So with this promise he got these kids to be creative, build something, and leave their mark on society, all with tools and materials that were cheap and available practically anywhere. He even publishes the full instructions for you to build your own on his website (wildtoys section). It’s worth checking out even if you’re not planning on building one check it out. It is real.

Now three months later I see this video below going around on the Internet. Some viral ad from a skateboarding company that’s been completely staged, faked, and was just made to get people to watch the company’s video on youtube and see their advertisement. They don’t offer any way to actually make these boards, or even try sell them to anybody, they just think it’s a cool video idea that will get people to pay attention to them for a few days while it’s going around the Internet.

I’ll let you decide on your own where Alis got their inspiration from, but regardless East Eric’s version is a lot more real and of course his idea came around ages before this Alis video. I’ve personally seen him frothing at the mouth about his newest invention for at least a year now. His is actually something creative, useful, and most importantly accessible for most people to make on their own. Maybe Eric’s video doesn’t have him catching air on a fake board or spattering the camera with fake paint, but he’s definitely left plenty of very real paint lines across streets and parking lots in numerous countries, and already taught a group of real kids how to do the same.

DIY Weapons

Harlan — Sat, 13 Nov 2010 15:51:45 +0000

Today we’re going to offer you something for Free. We’re not gonna give away the whole trick, but just enough that you get all the clues you need to make what you will of this joyful weapon.

When No New Enemies and Modart visited the Area51 skate park in Eindhoven last week, East Eric taught the kids to make their own tools and attach paint rollers to their decks. His device includes a start/stop pedal and if you spend more than a fiver making it, you missed part of the point.

As the workshop went on, of course there were kids who just wanted a ride, but those who participated put in a good 6 hours or so to build all of their pieces. Behind the scenes, things are never so simple and at each step Eric had new problems to solve.

This is a beginning. Things will only get better. Or at least out grow their inventor.

Send us pictures of your skateboard paintings and the traces you leave behind.

Every city has a color. For all those who are grey – take some responsibility and fuck with the pigment as you see fit and remember two things:

A discourse is a line

And AVOID THE SALMON MOUSSE!!!

Want More From East Eric – check his work and support his practice!